GBA Experience Design Summit - Design Empowerment

项目名称：粤港澳体验设计峰会—设计赋能
Project Name: GBA Experience Design Summit - Design Empowerment

展期：4月21号（10:00—20:00）
Date：21，April（10:00—20:00）

开放时间：4月21号（10:00—20:00）
Opening Time：21，April（10:00—20:00）

地点：深圳市南山区南方科技大学第一科研楼报告厅
Location: Report Hall, First Research Building, Southern University of Science and Technology, Nanshan District, Shenzhen

承办单位Organizer：深圳市用户体验界面设计行业协会
其他合作机构Others/Partners：南方科技大学创新创业学院

项目简介／概念：

2018年是深圳获评“设计之都”的十周年。这个称号对于深圳设计领域来说是一个意义重大的里程碑,同时也是新的起跑线。在这10年里,深圳创意设计产业一直受到政府及国内外业界的高度重视和支持。与此同时，我们可以看到创意设计产业不负众望，创造了我们眼中精彩缤纷的世界。随着科技的进步和信息网络的发展,设计产业在不断升级,边界也在不断扩大,逐渐衍生出了新的设计形态——体验设计。

一方面，作为设计之都的深圳处在行业的发展前沿,关注并重视体验设计将会是它新的亮点。另外一方面,中国的经济形态以商品为道具、以服务为舞台、以体验作为主要的经济提供品。体验经济是市场经济走向完备化的标志,也是服务经济的一种延续。体验经济让体验设计变成了一个关键,消费者在产品、空间、服务的体验是否愉悦,将直接影响企业在市场的竞争力与发展前景。

SUXA作为中国三大体验设计组织之一,从成立初期整合深圳的所有的体验设计行业到过去一年开展近10场的中国UED大会，SUXA实现了急速的破土与成长。我们坚信本次的设计峰会一定会将深圳设计行业冲向另一个新的高度,为深圳设计走向更大的舞台助力。

Introduction of the Project: 

2018 is the 10th anniversary of Shenzhen receiving “Design Capital” title. This title is a significant milestone for the Shenzhen design field and also a new starting line. In the past 10 years, Shenzhen creative design industry has been highly valued and supported by the government and domestic and foreign industries. At the same time, we can see that the creative design industry has lived up to expectations and created a wonderful world in our eyes. With the advancement of technology and the development of information networks, the design industry is constantly upgrading, and the boundaries are constantly expanding, gradually evolving a new design form - experience design.

On the one hand, Shenzhen, as the capital of design, is at the forefront of the development of the industry. Focusing on and paying attention to experience design will be its new highlight. On the other hand, China's economic form uses commodities as props, service as a stage, and experience as its main economic offering. Experiencing the economy is a sign that the market economy is becoming more complete, and it is also a continuation of the service economy. Experiential economy makes experience design become a key. Whether the consumer's experience in products, space and service is pleasant will directly affect the competitiveness and development prospects of the company in the market.

As one of the three major experience design organizations in China, from the beginning ,SUXA has integrated all the experience design industries in Shenzhen , and establish 10 China UED Conferences in the past  years. SUXA has achieved rapid groundbreaking and growth. We firmly believe that this design summit will definitely rush the Shenzhen design industry to another new height, and help Shenzhen design to a larger stage.